Sorso Lounge from Airdrie, Alta. was recently chosen from 255 Canadian restaurants to win the grand prize provided by Mott’s Clamato for their Caesar.
Not content with merely winning, they felt they had to give something back.
Managing Partner London Richard from Sorso Lounge, the grand prize winner of the Mott’s Clamato “Best Caesar in Town” competition, won $25,000 for his restaurant.
Despite the tough times faced by restaurants including Sorso Lounge over the last 18 months, instead of investing the winnings into their business, they decided instead to give it back to the community.
“The community was there for us when we needed them, so now it’s our turn to support them,” said Richard.
Sorso Lounge has met with various charities to date to allocate their winnings and have already made donations to Airdrie’s health foundation and government-qualified Service Dogs groups, as well as covering veterinarian bills for pet parents in need of financial assistance.
Richard submitted a video of himself making his Caesar inspired by Guatemalan Worry Dolls, which reflected his travel experiences over the years. It included fermented black garlic, pineapple rum, mango nectar, coconut Worcestershire and Mott’s Clamato, with innovative bone marrow ice cubes and more!
Richard’s video was one of 10 videos shared on the Mott’s Clamato website where Canadians voted to help choose the grand prize winner.
Picking a winner was so difficult for Mott’s Clamato that they ultimately awarded all of the finalists $10,000.
“Choosing one winner among the ten finalists was so difficult as each one was outstanding and deserving of the $25,000 grand prize,” said Mott’s Clamato Brand Manager, Kassandra Falvo, “so we were glad to have Canada’s support in making that decision.”
“We wanted to give back to the industry that made the Caesar, and after a challenging year, we couldn’t think of a better way than offering them some much-needed money to rejuvenate their businesses. We also donated $50,000 to the Bartender’s Benevolent Fund to individually support our country’s talented bartenders.”
Watch Richard making the Sorso Lounge’s $25,000 Caesar.