Alto-Shaam, a leading innovator in the global foodservice equipment industry, has announced that it has appointed experienced chef Gerard Strong as a Corporate Chef.
In his new role, Strong will serve as an application specialist for Alto-Shaam foodservice equipment, with responsibilities including enhancing the customer experience through voice-of-the-customer initiatives, as well as executing menu consultations and culinary demonstrations. Through these efforts, he will support the global sales, product development, and marketing departments.

Strong has more than 18 years of experience in the culinary industry and has worked in leading positions for various foodservice operations, including professional kitchens, restaurants, and retail establishments.
Prior to joining Alto-Shaam’s team of corporate chefs, which is dedicated to providing exceptional culinary support, he was the General Manager and Executive Chef at Belfre Kitchen in Delafield, Wis. There, he oversaw all daily operations of the restaurant and developed a workplace culture and systems that enabled the restaurant to run efficiently and financially sound.
Rocky Rockwell, Head Corporate Executive Chef at Alto-Shaam, said: “I am excited to welcome Gerard to our team to work closely with our customers and develop products that will best support their businesses. His diverse experience in the foodservice industry has equipped him with knowledge that will ultimately help our customers reach their goals.”
Since revolutionizing heated holding in 1968 with Halo Heat® technology, Alto-Shaam has continuously responded to industry needs by pioneering cutting-edge system solutions. The company now offers an expanded, award-winning product portfolio, including the revolutionary Vector® Multi-Cook Ovens, Combitherm® Ovens, Cook & Hold Ovens, and a variety of heated holding solutions.