Buck-a-beer a Bust: Ontario craft brewers reject Ford’s challenge

Surrounded by towering stainless steel brewing tanks and flanked by cabinet minsters Vic Fedeli and Todd Smith at Prince Edward County’s Barley Days Brewery, Premier Doug Ford announced Tuesday that his government is lowering the minimum cost for cans and bottles of beer to $1 from $1.25, fulfilling an oft-criticized campaign pledge. Technically, Ford’s new […]

Ensuring a quality draught beer experience with clean taps

By Roger Mittag I’m going to start this discussion with a simple premise: The consumer should be at the heart of every draught beer decision you ever make. It takes seven seconds to make a first impression, and we all know how important that is. So, a properly poured and served draught beer leaves a […]

The recurring popularity of lagers

By Roger Mittag It seems that we are all on the fast track, trying to keep up with the latest trends and fads and ensuring that we are driving new customers into our locations. There is, however, a fine line between being innovative and imitative. It is very difficult to be leading edge enough to […]

How to offer up quality beer flights and samples

By Roger Mittag In a world of curious, experimental beer consumers, the concept of offering an option to try a variety of different beers in smaller samples seems to be on every restaurateur’s mind. While the concept of beer flights seems to be an easy one, it requires a tremendous amount of thought to be […]

Top tips for brewing up sales and driving customer interest in beer

By Roger Mittag Cold, refreshing, thirst-quenching and sociability have, for quite some time, been the catch phrases used in the marketing of beer. Throughout much of the 20th century, beer has been seen as the blue-collar drink of the masses but this antiquated image is quickly dissipating. Beer is now being given its rightful place […]

Creating recipes with beer

By Roger Mittag Using beer in food recipes is yet another way to enhance the whole beer and food experience. Believe it or not, taken in moderation, beer is actually a very healthy food. It’s full of vitamins and minerals which are good for nerve production to help you concentrate, increase blood circulation and stimulate […]

Beer and food pairings for perfect occasions

By Roger Mittag There are those who believe that once the season changes, it’s time to switch beverages to one better suited for the colder climate, but that couldn’t be further from the truth. Beer is the perfect drink to entertain with or to match with seasonal menus based on flavour rather than type. Its […]

Canada’s beer industry is brewing out west

By Jordan Knox If you haven’t checked out the beer industry on the west coast in the last five years, you are missing out. Most craft breweries on the west coast are taking a minimalist approach, using simple quality ingredients, and highlighting seasonal products. The tasting rooms where the steel brewing tanks are visible, simple […]

How your beer glassware can serve up better profits

By Roger Mittag Glassware is one of those intangible items in hospitality that is often taken for granted. For centuries in North America, beer glassware has not been given a second thought. However, things have changed for the better. Breweries are now developing glassware that is designed to enhance the flavour and aromatic profile of […]