Off-premise dining remains a fan favourite for consumers, with dining out remaining only slightly more popular. In fact, 58 per cent of consumers have ordered delivery in the last month, compared to 62 per cent who have dined in a restaurant. The frequency of ordering has increased, too, with 51 per cent of Canadians ordering […]
By Scott Mitchell As Canadians continue to navigate high inflation rates and re-consider their spending habits, there’s still a light at the end of the tunnel for restaurant owners and operators. In Q1, the restaurant industry saw visits increase by 11 per cent and spending increase by 18 per cent compared to the same period […]
Fall is the perfect time to start celebrating those food holidays that can help your restaurant stand out, attract a crowd, and give you some engaging content to post on social media. Make a list of the holidays in October that interest you most and start planning your menu, décor, entertainment, and more. This month […]
By Mark Plumlee Teamwork makes the dream work! Collaborations and strategic partnerships are powerful tools that can help your restaurant build community, increase local awareness, and boost revenue for all parties involved. There are a lot of fun and easy ways to create partnerships, and by aligning yourself with like-minded businesses, you increase your reach, […]
Today’s crowded marketplace means there’s fierce competition for restaurants to stand out and cultivate customer loyalty. With the average consumer belonging to 16.7 loyalty programs, how can you make yours special, add value, and have it work for your business? Loyalty programs are not a new invention, but these days, we are seeing them evolve, […]
Does your brand strategy include traditional marketing? In recent years, many restaurants have replaced their customary marketing with social media to promote their businesses and grow their brands. Putting all your eggs in one basket may be a mistake, though. It’s important to embrace a diverse approach to marketing, engaging your customers on different levels […]
Diners often spend special moments like birthdays or anniversaries at their favourite restaurants, so becoming an occasion destination means your guests associate you with some of the important milestones in their lives. This not only builds relationships with your clientele and boosts loyalty, but it may also help your bottom line by filling those tables […]
Restaurant operators are always looking for new ways to connect with their customers to engage and encourage return visits. From your website to your loyalty program, looking at real data is the best way analyze who is visiting, how often, what they are ordering, how much they are spending, and more. Getting specific on generational […]
With increased costs, supply chain disruption, and labour shortages, making your restaurant as profitable as possible is paramount to your success. Do you have a revenue management strategy that works for your business? Revenue management is a system where you create win-wins for your customers and your business, offering value while protecting your margins. There […]
As back-to-school approaches and summer weather comes to an end, you want to keep customers engaged and interested in your menu – and returning to your restaurant this September. Celebrating food holidays gives you the perfect opportunity to reinterest your existing guests while attracting new attention to your menu. September’s food holidays make it easy […]
