Managing a successful September at your restaurant

September is a month of transition for many restaurant operators, as student employees return to school, traffic levels decline for the fall season, and patio space is no longer in such hot demand. Operators can become overwhelmed with these seasonal challenges, and a fresh approach can help get a better handle on fall operations. Here […]

Innovative restaurant marketing for summer

Summer is the busiest time of year for many restaurant operators, and some QSRs are upping their game by marketing summer specials to add value in new ways. Studies show that 41 per cent of consumers associate summer with special flavours, dishes, beverages, and restaurant LTOs, with 46 per cent interested in purchasing LTO items […]

The Spring/Summer issue of CRFN magazine is now available!

This time of year brings brighter days, new ideas, and fresh flavours. Our Spring/Summer issue of Canadian Restaurant & Foodservice News magazine looks ahead to increased traffic, shifting dining habits, and strategic ways that restaurant operators can continue to thrive throughout the season. As the weather warms up, operators need to prepare for a summer […]

Using the FIFA World Cup to help raise restaurants revenues

The FIFA World Cup 2026™ is coming to Toronto with matches scheduled between June 12 and July 2, 2026 – and with soccer-mania about to descend on sixteen North American cities, restaurant operators have the opportunity to fill seats, build a following, and raise revenues. In addition to the existing population, host cities are expecting anywhere […]

Building your restaurant’s Instagram brand

Between running a restaurant, handling staffing issues, and managing the day-to-day, is it feasible for operators to make time for social media?  While it can seem labour intensive, when done correctly, social media can take some of the pressure off your marketing efforts, help create relationships with your guests, increase traffic, and grow your business. […]

Creating compelling LTOs for your guests

Today’s consumers are looking for unique and memorable experiences from their favourite restaurants, so operators need to take steps to stand out and attract attention. LTOs are a great way for restaurants to capitalize on temporary trends, test out new menu items, and interest a new clientele. Studies show that 91 per cent of diners […]

New LTOs focus on personalization

LTOs are a regular – often seasonal – practice in the QSR space, but as operators compete for consumer attention, some are upping the perceived value with personalization options that improve guest experience and make it their own. Value is key with today’s consumers and combining lower pricing and limited availability with customizable options that engage […]

How social media can shape your menu before it’s even served

By Mila Holosha Most restaurants only think about social media after the menu is finished. The food is ready, the photos are taken, and the goal is simple: post so people know it exists. But what if you used social media before the menu was complete? Few restaurants do this, and fewer still do it […]

Driving restaurant loyalty with email marketing

Customer loyalty can make or break a restaurant’s success by increasing visits, growing revenues, reducing marketing costs, and providing predictable income. Building a loyal customer base with email marketing can be a significant time investment, but it’s one that pays off in the long run. 88 per cent of people open their email every day, […]

Patio events your guests will love

As the weather gets warmer, Canadians flock to their local patios to take advantage of the summer season. Outdoor dining increases restaurant sales, so maximizing that space only makes sense. 70 per cent of consumers are willing to wait longer for the patio, so make the wait worth their while with a memorable experience that […]