March 2, 2016 By Diane Chiasson
Spring is just around the corner, which means it’s time to get started on plans for two of the restaurant industry’s busiest days – Mother’s Day and Father’s Day. Children celebrate their parents by taking them out for lavish meals, and with a little bit of planning, you can easily use this fact ...Read more about this post
September 11, 2014 By Diane Chiasson
We may all still be in our shorts and t-shirts, and enjoying the warm summer weather, but in the restaurant and foodservice business, it’s time to start planning for the holidays. With Thanksgiving rapidly approaching, followed by Christmas and New Year’s Eve, it’s never too early to consider new ideas and begin implementation.
The ...Read more about this post
April 18, 2013 How to create an event to remember
By Jordan Knox
April 18, 2013 Ever been to an event that was above and beyond your expectation, but you could not put your finger on exactly what piece put it over the top? Chances are there may have been a third party event management company behind the planning of your ...Read more about this post
November 19, 2012 Diane Chiasson The busy holiday season is once again upon us, and restaurant owners and operators must take advantage of the additional spending that consumers will be doing during this time. The continued growth of smart phone and social media users means that you must focus some of your holiday marketing efforts using social media.
The good ...Read more about this post
November 14, 2012 Tips for gathering in the Christmas crowds
By Barbara MacDonald
November 14, 2012 It’s definitely time to get in the spirit and start promoting holiday parties at your restaurant or foodservice operation! Get those signs up now encouraging bookings, and be sure to mention your offering to all of your current customers.
When friends gather for workplace Christmas parties, ...Read more about this post
September 4, 2012 Yes, restaurant owners, there are gift card laws in Canada
By Chad Finkelstein
September 4, 2012 Many restaurants have discovered the marketing benefits of gift cards, however the laws pertaining to the sale of gift cards varies by province. Gift card terms and conditions need to be considered on a province-by-province basis, with particular attention paid to expiry ...Read more about this post
November 28, 2011 Eight steps to promoting your business by getting involved with your community
By Diane Chiasson
November 28, 2011 As the holidays rapidly approach, people begin to get into the giving spirit. Now is the perfect time to for your restaurant to get into that spirit as well by offering to help fundraise for your local community.
This is a ...Read more about this post
October 12, 2011 By Diane Chiasson
The holidays are just around the corner, and this time of year is about fun, good cheer, getting together with friends and celebrating. As a restaurant operator, it’s time to start thinking about how you can make your restaurant or foodservice operation a fun and festive place to be. When Christmas decorations go ...Read more about this post
January 31, 2011 By Diane Chiasson It is a well-known fact that Valentine’s Day is one of the busiest days of the year for restaurants and foodservice operations. This holiday gives restaurant owners and operators another opportunity to increase their traffic.
Diane Chiasson, FCSI, president of Chiasson Consultants Inc., a restaurant and foodservice consulting firm in Toronto offers some advice ...Read more about this post
