April 25, 2016 By Kristin Menas
In our first ever ‘concepts to watch,’ we highlight three restaurant concepts that are making an impact on Canadian diners. These original eateries use social media to their benefit, are positioned as fast-casual and offer guests unique experiences. Here’s a look at our top fast-casual restaurant concepts.
Mandy’s
Instagram: 5,797 followers |Facebook: 4,710 likes
Locations: 3 ...Read more about this post
April 19, 2016 By Jennifer Gausby
During my recent travels to Portugal I visited a restaurant that encouraged me to forget about time. On the back of the menu was a note from the owner that read: “Please stop your watch. Seize the moment.” He then went on to quote Andy Warhol, who said: “The idea of waiting for ...Read more about this post
April 18, 2016 By Diane Chiasson
Is it time to expand your restaurant? You have a reliable customer base and a profitable ongoing restaurant operation. Instead of going through the hassles of looking for real estate, dealing with major construction and suffering the headaches of opening another branch, consider an expansion of your existing location. Try these eight other ...Read more about this post
April 8, 2016 By Chad Finkelstein
Franchise law is a good thing. While that may seem an obvious and self-serving statement coming from a franchise lawyer, one of the reasons that I take satisfaction from my job has to do with the purpose that (I hope) it serves. And that has a lot to do with why franchise law ...Read more about this post
March 31, 2016 By Jasmine Kafka
The family segment comprises roughly 50 per cent of restaurant revenues in casual dining, with an average cheque 83 per cent higher than couples or seniors (based on The NPD Group CREST Study, 2010). Leading industry consultants forecast that family dining visits will increase this year, as the economy improves and restaurants continue ...Read more about this post
March 31, 2016 In March 2015 a new mobile milestone was reached: the number of mobile-only adult internet users exceeded the number of desktop-only internet users. Smartphones and tablets have now become the primary access point to the internet. Consumers are relying on technology more each day, making it critical for restaurants to understand the impact of mobile ...Read more about this post
March 31, 2016 We are constantly discovering new ways to use the Internet. For example, from virtually any location customers are now able to place their pizza order directly over the Internet through Pizza Hut’s website, or using an application on their own mobile handheld device.
Social media and group buying
Social media sites such as Facebook and Twitter have ...Read more about this post
March 31, 2016 By Laura Zaplatynsky-Bell
Although millennials are among the hottest topics in the media today, a universal definition of who they are can be hard to nail down. Depending on the source, anyone born from 1977 to 1995, or from 1982 to 2004 could be considered a millennial; however, the generally agreed-upon range is anyone born from the ...Read more about this post
March 31, 2016 By Diane Chiasson
With the success of the Winter Olympic Games in Vancouver, Canada is becoming more of an international hotspot for travellers. Tourists are increasingly realizing the draw of this beautiful country, from the scenery and mountains of the West Coast to the European flair of Quebec, the multicultural diversity of Ontario and the waterside ...Read more about this post
March 7, 2016 By Sean Beckingham
If a picture says a thousand words, a video says 10,000 more. Using video comes with plenty of bene-fits but here are some basics you’ll want to keep in mind before you call “action!”
According to the video marketing experts at Adelie Studios, 64 per cent of consumers are more likely to buy a ...Read more about this post
March 2, 2016 By Diane Chiasson
Spring is just around the corner, which means it’s time to get started on plans for two of the restaurant industry’s busiest days – Mother’s Day and Father’s Day. Children celebrate their parents by taking them out for lavish meals, and with a little bit of planning, you can easily use this fact ...Read more about this post
February 25, 2016 By Jasmine Kafka
How can restaurants that cater to families gain a competitive edge in today’s fierce market? The NPD Group’s latest study examined a number of unique restaurant visits as opposed to the traditional breakfast, lunch and dinner segments. NDP’s CREST report found 18 unique visit situations, of which family visits accounted for 20 per ...Read more about this post
January 20, 2016 By Jordan Knox
January 20, 2016 In the hospitality industry, above all else, it is the experience that is sold. Those experiences may come in the form of dining, hotel stays or retail purchases. Long after a meal is finished, the major takeaway is the experience. Positive guest experiences are the number one driver of new business ...Read more about this post
January 5, 2016 By Diane Chiasson Restaurants that target families have to cater to both parents and their children. Kids are very influential in choosing a restaurant to dine, and are potentially your biggest customers. Today’s average parent will go to no ends to please and satisfy their children, and when it comes to food, parents will buy just ...Read more about this post
December 8, 2015 By Sean Beckingham On a typical day, Canadians make a combined 18 million visits to the country’s 89,000 food and beverage venues, creating annual revenues for the industry of about $72 billion. That’s a lot of competition! Increasingly, a strong social media presence is a “must have” for restaurants looking to succeed in a crowded marketplace.
Want ...Read more about this post
