Growth Market

Canada’s Muslim population is growing, and reaching them requires halal options. Fortunately, meeting that demand is easier than you think By Salima Jivraj Here’s a term that might be new to you: Census Metropolitan Area or CMA. That’s what Statistics Canada calls a major urban centre and its surrounding area. Amongst the largest CMAs are […]

Paramount Fine Foods opens new concept at Montréal-Pierre Elliott Trudeau International Airport

Press Release Paramount Fine Foods, the fastest growing Middle Eastern Restaurant chain in North America, is proud to announce the official opening of our newest restaurant Paramount Cuisine du Moyen-Orient, located at Montréal–Pierre Elliott Trudeau International Airport, 800 Leigh-Capreol Place, Dorval, Quebec. This marks Paramount’s 64th location and features new brand standards highlighted by bright […]

Money on the Table: Recent survey finds that halal consumers are underserved by foodservice providers

By Gregory Furgala A recent survey of 1,000 halal consumers found that the market for halal products is largely underserved. It’s not for lack of trying, though, but a lack of innovation. The result is a significant gap in the marketplace. Nourish Food Marketing, the Toronto-based food marketing agency that conducted the survey, reported that […]

Nourish Food Marketing releases new Halal Consumer Insights study

Press Release Nourish Food Marketing, Canada’s only full-service marketing agency working exclusively with food, beverage, and agricultural clients, has just completed its fifth annual halal shopper study. The study, which surveyed over 1,000 principal grocery shoppers, has significant implications for food manufacturers, retailers, and restaurants. The Halal market continues to be an underserved yet fast-growing population. Recent Statistics […]

Toronto’s annual Halal Food Festival returns for 2018

Press Release Halal Food Fest Toronto, the largest halal food festival in North America, returns for its sixth consecutive year between Saturday, July 14 and Sunday, July 15, 2018 at the International Centre in Mississauga. With over 200 of the Toronto’s top halal restaurants, bakeries, manufacturers, specialty stores and artisan vendors, this year’s guests are […]

Small changes, big benefits: Getting your restaurant halal-ready

By Salima Jivraj  The word “halal” is Arabic for permissible. Similar in usage as the term kosher, it’s used by Muslims to identify food that’s suitable for consumption. Naturally, as a marketing term for the foodservice industry, halal is used to attract a specific type of clientele, and serving this community can be lucrative. The question […]

Halal Food Fest brings nearly 200 halal food booths to Toronto

Back for its fifth year, Halal Food Fest expects over 35,000 visitors from July 15-16 Press release Toronto’s Halal Food Fest (HFFTO), the largest halal food festival in North America, is coming back to the city for its fifth year from Saturday, July 15 to Sunday, July 16, 2017 at The International Centre in Mississauga. Representing cuisines from around the world, guests will […]

Food delivery service helps customers easily identify halal restaurants this Ramadan

Select foodora restaurant partners to deliver ‘Break Your Fast’ packs with every order placed at dusk Press release Canadian Muslims will observe Ramadan beginning Saturday, May 27 through to Monday, June 26, and on-demand food delivery service foodora will help customers identify halal food options by adding a halal symbol to select restaurant partners on its website and app. Throughout Ramadan, […]

Mina Halal Foodservice launches newest production innovation and website

Press release Mina Halal Foodservice announces the launch of their fully cooked, gluten free Chicken Shawarma dark meat strips made with authentic Middle Eastern seasoning. With over 25 products in its portfolio, Mina Halal products are being served in cafeterias and restaurants across the country.  All products are made with hand slaughtered, Canadian Farm Raised […]

Largest Halal food festival in North America returns to Toronto for 4th year

Press release Halal Food Fest expecting over 30,000 visitors on May 21-22 The GTA is home to 47 per cent of Canada’s Muslim community*, which makes it a natural fit to host the upcoming Halal Food Fest 2016 on May 21-22 at The International Centre in Mississauga. The event, now in its fourth year, is […]