Quebec’s restaurant collaborations bring comfort and connection
By Leslie Ann Roberts In the fifth episode of Heated Rivalry, released on Crave in December 2025, Rose Landry, played by Quebec actress Sophie Nélisse, appears in a St-Viateur Bagel t-shirt. The scene lasts less than a minute, but according to Benjamin Choquette, St-Viateur Bagel’s marketing director, sales of its merchandise, particularly its logo t-shirt, […]
