Technomic experts highlight the 5 Ps of menu innovation

At the US National Restaurant Association Show last week, experts from Technomic offered advice on how to best tailor a menu to encompass trending flavours and combinations and appeal to consumers’ desire to try new things when dining out. Ultimately, the conclusion was that menu innovation doesn’t require a huge menu overhaul if new options […]

Why creating a story with your menu makes a difference

By Ralph Zoontjens The term “food marketing” may conjure images of billboards or TV ads, but the restaurant menu is one of the most important touchpoints to engage your customers and keep them coming back. For the past two years, food marketing has been dominated by pandemic-related risk management, but now, restaurants have the freedom […]

5 food holidays to celebrate in May, from Mexican cuisine to seafood

By Megan Prevost May brings welcome thoughts of summer menus and warmer patio dining. For restaurant operators, it’s time to start thinking about all the different ways you can market and advertise your restaurant for the month. May is a month packed full of food holidays, with Mother’s Day, Victoria Day, Cinco de Mayo, and […]

Most diners want QR codes as a long-term payment option

Restaurant operators, staff, and patrons have embraced increased technology over the past couple of years, both by preference and necessity. QR codes, which had existed prior to the pandemic but have surged in prominence since 2020, look like they’re here to stay. At first, part of that motivation was an early belief that COVID-19 spread […]

5 food holidays to celebrate this April, from tea to eggs

By Megan Prevost The culinary calendar is never empty, that’s for sure. For pretty much every day of the year, there are corresponding food holidays that could be celebrated. Most of them are super niche, such as National Chocolate-Covered Cashews Day on April 21, but plenty of them celebrate larger categories. Food holidays are more […]

The top 10 mood-boosting foods for your menu

With International Happiness Day landing on March 20, 2022, meal kit delivery company Chefs Plate has researched the best mood-boosting foods. By picking out exactly which healthy and mood-boosting foods to eat to improve both wellbeing and energy levels, these recipes have been carefully created to leave your diners with a smile on their faces. The […]

Perfecting your online menu experience

Never has nailing your customer experience been more important. That certainly applies to your online menu at a time when off-premises consumption has become such a staple of the foodservice industry. In a recent webinar titled “Ensuring Great Menu Experience”, Paytronix’s Chris Zeigler talked through how operators can perfect their online menu experience. At the […]

Why menu refinement is becoming the name of the game

By Tom Nightingale Restaurants have faced far more than their fair share of potentially crippling challenges over the last two years, from forced closures to supply chain woes, rising costs across the board, and staff shortages. In response, they have taken to trying out numerous mitigating measures, from temporary outdoor seating to strategic menu price […]

Trend Watch: Calamansi, fennel pollen, fiddlehead

By Katie Belflower Another summer is drawing to a close, but the need for boldness and innovation in restaurants never wanes. Keeping up-to-date with the very latest in food and menu trends is a vital part of any chef and restaurant operator’s job. RestoBiz and Technomic’s latest edition of Trend Watch focuses on three menu trends […]

B.C. restaurants remove local salmon from the menu

B.C. restaurants are taking local wild salmon off of their menus in response to declining populations. The move comes shortly after the decision by Fisheries and Oceans Canada (DFO) in June to close 79 commercial Pacific-salmon fisheries in B.C. and the Yukon. That represents 60 per cent of commercial salmon fisheries in the two provinces. The […]