Merchandising could help boost your restaurant’s brand

Are you looking for a new way to boost your restaurant’s brand and spread the word about your business? If you’ve already sent out flyers, partnered with other businesses, and marketed promos, maybe it’s time to try something new. Many restaurant chains are creating merchandise as a marketing tool. Tim Hortons partnered with Justin Bieber […]

Six ways to make merchandising work for your restaurant

By Diane Chiasson Effective merchandising is key to building success and boosting profits in your restaurant I’ve been in the restaurant, foodservice and retail merchandising business for nearly 30 years, and I’ve seen the many changes the industry has undergone during that time. Most noticeably, merchandising is no longer considered an afterthought, or something to […]