Many diners keen on metaverse, but restaurants must mitigate

The rapid evolution of technology has long been redefining restaurant consumers’ concept of “normal”. Think the move from laminated print menus as a standard to QR codes or ordering kiosks. Now, the next stop may well be the metaverse. A new Paytronix and PYMNTS Report, The Digital Divide: Technology, The Metaverse, and the Future of […]

Restaurants turn to gift cards to aid pandemic recovery

As restaurants recover from the devastating effects of 2020 and face new virus-, labour-, supply-chain and inflation-related challenges on an ongoing basis, gift cards are proving a vital tool to provide much-needed additional revenue and to acquire new customers. That’s according to a new Restaurant Gift Card Sales Report 2022 from Paytronix and PYMNTS, which […]

When it comes to customer loyalty, mobile apps are the key to the lock

A new authoritative report has found that nearly half of diners engage with a customer loyalty program in at least one way in at least one type of restaurant, and adds that mobile apps appear to be the key to maximizing this interest. PYMNTS and Paytronix’s Digital Divide Report: Minding The Loyalty Gap has spotlighted […]

The rising importance of multiplatform operations

The increasing prominence and profitability of off-premises dining has been a prominent accelerated shift throughout the pandemic. Now and moving forward, restaurants must realize that appealing to the multiplatform customer is vital for survival and success. Financial services company Rabobank estimates that even coming into COVID-19, off-premises sales had increased nearly four times faster than […]

Delivery aggregators & the costs of convenience

A new report has shed light on the extended effects of the pandemic on food delivery aggregators and third-party delivery apps. The inaugural The Digital Divide, Aggregators: The Cost Of Convenience, a collaborative PYMNTS and Paytronix report, examines the spending habits of restaurant customers in the U.S. It found that many consumers came to rely […]

Consumers demanding more ordering and loyalty options

Restaurant customers want to use multiple ordering and purchasing options and restaurants must respond if they are to capture more business, finds a new report from Paytronix. The Delivering on Restaurant Rewards: The Value of Multichannel Ordering Options report from Paytronix and PYMNTS also recommends that restaurants should reimagine their loyalty engagement strategies and expand […]