Consumers still want to dine out, even amid recession concerns

As the holidays approach and so does the possibility of a recession, there are mixed reviews on predicted restaurant traffic.   Dining in restaurants is on the decline for people with lower incomes. In this year’s second quarter, one of four diners bringing in less than $45,000 per year didn’t eat out at all. That […]

Can dynamic pricing work for your restaurant?

As Canadians continue to face inflation and the possibility of a recession, many restaurants are looking to recoup costs without abruptly raising menu prices. Dynamic pricing could be the answer. What is dynamic pricing? In simple terms, it’s the idea that prices fluctuate across the board on a schedule several times a year. While this […]

Eight rules to creating a menu for recession-stricken customers

By Diane Chiasson Everyone in the restaurant industry knows that your menu is your most important marketing tool. What’s on your menu – whether it’s online, a brochure in the mail or regular foot traffice – will either convince potential customers to walk into your restaurant … or keep walking. But before you rip up […]