A Canadian First: apply for a job at McDonald’s with “Snapplications”

Press Release McDonald’s will be the first brand in Canada to launch ‘Snapplications’, a one-day virtual hiring event that will allow millions of job seekers to instantly apply for a career at McDonald’s restaurants through the Snapchat app. On March 27th, Snapchat users will find a unique lens that enables them to film a 30-second video capturing why […]

Why the latest social media trends may not benefit your business

By Sean Beckingham Social media applications today have a very similar story to the smartphones they find themselves downloaded onto: You finally learn how use it, you get used to its features and then three months later, a shiny newer version comes out with features both new and old. Meanwhile, popular photo sharing application Instagram […]