Restaurant-goers influenced by online reviews while traditional marketing is still highly effective

Food cravings and quality continue as the top drivers for choosing a restaurant Press release The “How Diners Choose Restaurants” study released on October 18 from TouchBistro finds that the majority of restaurant goers (65 per cent) surveyed say that food cravings have the biggest impact on their restaurant choice. The research also finds that […]

Millennials are most responsible when it comes to drinking and driving: study

Higher percentage of Millennials serving as designated drivers while an aversion to social media shaming has a positive impact on Millennials choosing to drink less Press release Canadian Millennials between the ages of 18 and 34 are the country’s most responsible age group when it comes to drinking and driving, according to a recent study […]

How Music can Increase a Restaurant’s Profits

From slow jazz to trendy pop, music plays a central role in creating a restaurant that customers want to return to and recommend to others. Just as the decor and level of service impact a customer’s decision to order dessert or ask for an early bill, sound has the power to evoke the right ambiance […]

Plant-based proteins poised for growth at the centre of Canadian plates

Study conducted by Technomic reveals the latest trends and data on consumers’ consumption and attitudes towards centre of plate proteins in Canada Press release Meat and seafood are staples of consumers’ diets, with beef and chicken continuing to be the most frequently consumed proteins. While the share of consumers who eat vegetarian and vegan substitutes […]