Youth Movement: A&W CEO Susan Senecal is ushering a classic Boomer brand into the modern era

By Gregory Furgala If you live in a major city in Canada, you might’ve noticed that, a few years ago, new A&W restaurants started popping up downtown. They looked polished. Tall refrigerators chilled and displayed A&W’s iconic glass root beer mug; messaging on the walls spoke to A&W Canada’s new ingredients guarantee, which promised hormone […]

A&W Canada announces leadership transition

Susan Senecal to become fifth CEO in A&W’s history as Paul Hollands retires from operations Press release A&W Food Services of Canada Inc. (“A&W” or the” Company”) and A&W Revenue Royalties Income Fund (the “Fund”) (TSX: AW.UN) announced that, effective February 16, 2018, Susan Senecal will become President and CEO, becoming the fifth CEO in the Company’s 62-year history, and the first-ever fully […]