New York-based The Halal Guys expands with second GTA location

Press Release

Today, The Halal Guys have announced the highly anticipated opening of their second GTA location. Following a very successful opening in Toronto last year, The Halal Guys will open their doors at 6045 Mavis Road in Mississauga’s Heartland Town Centre. Foodies can indulge in delicious gyros, wraps, falafel, platters and more beginning August 3rd, 2018.

Originating in New York City in 1990, The Halal Guys quickly developed a cult-like following, attracting “around the block” lines to their food carts across Manhattan. The red-and-yellow food carts are famous for generous servings of Middle Eastern dishes, and recognized worldwide for their white and hot sauces. The Halal Guys are converting the food-cart concept into fast-casual dining locations.

Doors to the new location will officially open at 11am on Friday, August 3rd. To celebrate the new storefront, customers will have the opportunity to step up and spin the prize wheel for a chance to win a variety of The Halal Guys merchandise, including t-shirts, sunglasses and discount vouchers. The first 50 people in line will also receive a free platter or sandwich. Additionally, those who sign up for The Halal Guys loyalty program will be entered to win a 55’ TV!

“It’s been an amazing experience opening The Halal Guys in Toronto and we are so excited to expand and become part of the Mississauga community as well,” said Imran Momin, co-owner of the franchises. “There is a tremendous appetite for halal food in the GTA and we look forward to continue to grow and share our food with even more foodies.”

With locations in Toronto and now Mississauga, the group of franchise owners and cousins Zikar Momin, Imran Momin, Alveen Momin and Averroes Momin, will continue expanding The Halal Guys in the GTA in the years to come.

About the Halal Guys

The Halal Guys grew from its humble beginnings as a food cart on the streets of New York City to a global icon known as the largest American halal street food concept in the world. This Manhattan-based landmark was created by three like-minded men from Egypt who came to America in search of a better life. When Mohamed Abouelenein, Ahmed Elsaka and Abdelbaset Elsayed noticed many Muslim cab drivers in New York were looking for a place to buy meals in Manhattan, they created their first food cart and quickly grew into a leading tourist and native New Yorker destination for American Halal fare. In 2013, The Halal Guys were ranked the most popular food truck reviewed on FourSquare and the third most Yelped restaurant in the United States in 2014. For more information, visit thehalalguys.com, or follow The Halal Guys on Instagram and Facebook.

SOURCE The Halal Guys