Tip of the week for Canada’s restaurant and foodservice industry

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Have you considered gift baskets?
May 27, 2013

Gift baskets are an excellent way to sell your brand and make additional profits for your restaurant or foodservice operation. People are always drawn to gifts that look abundant, full and pretty. Consider putting together a few gift baskets that contain bottles/jars of your signature sauces or dressings, a recipe book by your chef, a T-shirt, some fresh fruit, packaged chocolate and a gift card for your operation to sell. Place them around your restaurant, especially by the hostess stand or bar area. The gift baskets will not only help increase sales, but will also help out your brand in front of all your customers’ faces.

Courtesy of Diane Chiasson, FCSI, President of Chiasson Consultants Inc. a restaurant, foodservice and retail consulting firm in Toronto. Contact Diane at 416-926-1338 or email her at [email protected]
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