Press release
Whether you’re a weekend BBQ lover or a downright Toronto foodie, you’re guaranteed to find something well done and delicious at the 1st Annual Toronto BBQ Week presented by Samuel Adams.
#BBQWeekTO takes place at 15 select restaurants across the city from June 6th to June 12th, each of which will be offering one heck of a delectable deal. For only 15 bucks, you get a BBQ dish paired with a pint of Samuel Adams Boston Lager, The Go To Beer™.
It’s not just about those Texas-style Ribs or that Smoked Burger; there’s a diversity in grilled goods that Toronto has to offer from Thailand to Tuscany.
Participating restaurants
AAA Public House, Barque Butcher Bar, Beer Bistro, Boots & Bourbon, Broncos, Campagnolo, Dog & Bear, Greenwood Smokehouse BBQ, Hogtown Smoke, Pai, Parts & Labour, Patois, Pukka, Smoque N Bones and The Harbord Room.
“The idea of pairing beer with food has been around for centuries. Today, there is such a wide variety of craft beer styles that beer is the perfect complement to any cuisine.
One of my favorite pairings is our Samuel Adams Boston Lager with BBQ.I hope you enjoy the creative dishes each Chef has prepared for Toronto BBQ Week and how each one creates a unique pairing with Samuel Adams Boston Lager.”
– Jim Koch, Brewer & Founder of Samuel Adams
Contest
Win a trip for two to Boston and a VIP tour of the Samuel Adams Brewery! For entry details, rules and regulations plus other information, visit TorontoBBQWeek.com. Entry contestants must be 21 years of age or older. No purchase necessary.
About the Boston Beer Company
The Boston Beer Company began in 1984 with a generations-old family recipe that Founder and Brewer Jim Koch uncovered in his father’s attic. Inspired and unafraid to challenge conventional thinking about beer, Jim brought the recipe to life in his kitchen. Pleased with the results of his work, Jim decided to sample his beer with bars in Boston in the hopes that drinkers would appreciate the complex, full-flavored beer he brewed fresh in America. That beer was aptly named Samuel Adams Boston Lager, in recognition of one of our nation’s great founding fathers, a man of independent mind and spirit. Little did Jim know at the time, Samuel Adams Boston Lager would soon become a catalyst of the American craft beer revolution.
Today, The Boston Beer Company brews more than 60 styles of beer. It relentlessly pursues the development of new styles and the perfection of classic beers by searching the world for the finest ingredients. Using the traditional four vessel brewing process, the Company often takes extra steps like dry-hopping, barrel-aging and a secondary fermentation known as krausening. The Company has also pioneered another revolution, the ‘extreme beer’ movement, where it seeks to challenge drinker’s perceptions of what beer can be. The Boston Beer Company has been committed to elevating the image of American craft beer by entering festivals and competitions around the globe, and is one of world’s most awarded breweries at international beer competitions. As an independent company, brewing quality beer remains its primary focus. Although Samuel Adams beer is America’s leading craft beer, it accounts for only one percent of the U.S. beer market. The Boston Beer Company will continue its independently-minded quest to brew great beer and to advocate for the growth of craft beer across America. For more information, please visit www.samueladams.com.



