TGI Fridays launching 300 ghost kitchens with Reef

TGI Fridays is partnering with Reef Technology to launch 300 delivery kitchens across North America and other international markets throughout the next five years.

This marks Reef’s first partnership with a global casual dining concept, and TGI Fridays CEO Ray Blanchette called Reef a “launching pad” to deliver Fridays’ menu while “prioritizing convenience and quality.”

The first location will open in Miami, where Reef is headquartered.

The partnership is the latest deal for Reef, which has also announced plans to open 500 locations with 800 Degrees Pizza and 700 locations with Wendy’s in recent months.

Reef’s stated goal is to expand to 10,000 locations. The company currently has 5,000 locations in 30 cities worldwide but only has about 450 ghost kitchen units in its network.