Martinis are the most popular type of specialty adult beverage on Canadian menus, according to MenuMonitor data. The classic martini is strong and simple, made only from gin and dry vermouth. However, operators are developing specialty martinis, some of which swap out the classic ingredients with other spirits, while others add innovative flavours. For example, many martinis are made with other spirits like vodka and sweet liqueurs. Fruit martinis, such as the Apple Martini at The Boathouse and the Fuzzy Peach Martini at Brewsters Brewing Company & Restaurant, are also popular.
| Ranking second, restaurant originals are an opportunity for operators to show off their creativity through a variety of unique flavour combinations and preparations. Restaurant originals also allow operators to highlight seasonal flavours such as cinnamon in the fall or watermelon in the summer. Classic cocktails also hold a prominent place on the list, largely due to the trendy return of retro adult beverages. Options like the Singapore Sling, Tom Collins, Negroni, Old Fashioned and French 75 cocktails are all being offered on Canadian menus. |

