Branding & Buzzing named Agency of Record for Jarritos’ Canadian digital marketing

Press release The first national soft drink brand of Mexico, Jarritos started in 1950 as a cold, carbonated coffee-flavoured soda. They soon moved on to fruitier options, introducing selections like lime and fruit punch. Founded by accomplished chemist Don Francisco Hill, Jarritos stands for “little jugs,” a name after the tradition of serving fruit-flavoured aguas […]

RBI announces master franchise joint venture to launch the Tim Hortons brand in Mexico

Press release The agreement marks the first entry into the Latin American market for Tim Hortons Restaurant Brands International Inc. (RBI) has announced the establishment of a master franchise joint venture with a group of investors in Mexico. The joint venture company will be the master franchisee of the Tim Hortons brand in Mexico, responsible for […]