Press release From working closely with hundreds of chefs and restaurants across North America over the past six years, there’s no doubt that we pick up a thing or two when it comes to trends in the food industry. From sea algae to sipping broths and plantable packaging, we’re continuing our annual tradition of predictions […]
By Sean Beckingham For years, the relationships between restaurateurs, menu selections and hungry patrons remained mostly unchanged, various exceptions always included. Enter social media, an online voice of fandom, frustration and customer-on-keyboard justice; food photos, on-site selfies and reviews, both positive and scathing. Before the golden age of the Internet, consumers had to go in-house […]
By Sean Beckingham Social media applications today have a very similar story to the smartphones they find themselves downloaded onto: You finally learn how use it, you get used to its features and then three months later, a shiny newer version comes out with features both new and old. Meanwhile, popular photo sharing application Instagram […]
Press release The first national soft drink brand of Mexico, Jarritos started in 1950 as a cold, carbonated coffee-flavoured soda. They soon moved on to fruitier options, introducing selections like lime and fruit punch. Founded by accomplished chemist Don Francisco Hill, Jarritos stands for “little jugs,” a name after the tradition of serving fruit-flavoured aguas […]
By Marian Staresinic A new year not only brings changes and resolutions but also new food trends worth getting excited for. From spices to BBQ and beyond, here is the inside scoop on what will be sizzling in food for 2017. Cook and connect Chefs are embracing their internet audience and creating novel learning opportunities, getting more […]
By Sean Beckingham When almost everything we do is shared online and more hours are spent in front of a tablet or computer screen than TV, there’s never been a better time to advertise on social media. However, with the rapidly changing nature of these platforms, it’s hard to know where to begin and where […]
By Marian Staresinic Originally from Guadalajara, Mexico, Chef Luis Valenzuela developed a passion for food at an early age. Luis immigrated to Toronto in 2001 to study the culinary arts at George Brown College where he quickly developed his own unique style and flair, embracing traditional methods while staying true to his Latin roots. He […]
Press release After working in the Canadian food space for over five years, Toronto’s Branding & Buzzing is launching a new division dedicated to gluten-free customers and companies. Leading the latest addition is agency newcomer Rachael Hunt. With 1 in 133 Canadians suffering from celiac disease, and almost half of these avoiding gluten completely for […]
By Marian Staresinic Justin Leboe originally hails from Vancouver, B.C, where he started his culinary journey. Starting at Umberto’s when he was only 13 years old, Leboe eventually became one of the original cooks to open the restaurant C in downtown Vancouver in 1997. Justin has a natural talent when it comes to the culinary […]
Press release For over 125 years, McCormick & Company has led the spice, seasoning and flavour industry worldwide while creating both a national and international resource for the culinary industry and foodservice operators; McCormick for Chefs (United States) and Club House for Chefs (Canada). With these chefs and culinary experts spending most of their time […]
