Taco Bell signs master franchise agreement in India

Taco Bell, the world’s largest Mexican-inspired restaurant chain, is continuing its major global expansion with the signing of its largest master franchise agreement in India, as well as unveiling new international markets for the brand. The Master Franchise Agreement, signed with franchise partner Burman Hospitality Private Limited (BHPL) of India, commits to developing 600 restaurants on the […]

Taco Bell Canada creates world’s first slide-thru take-out window

Press Release What’s the only thing that could make the Canadian exclusive revival of the Cheetos Crunchwrap Slider more exciting, as well as more Canadian? Taking your first bite after barrelling down a hill on a snow tube, that’s what. On Saturday, March 2, Taco Bell Canada will reinvent the drive-thru experience in honour of Cheetos Crunchwrap Slider […]

Taco Bell Canada to roll out nacho cheese-dispensing billboard for new product launch

Press Release Would you like nacho cheese with that? Taco Bell Canada is betting that Canadians will answer with a resounding “yes” by bringing back the famed Naked Chicken Chalupa, now with Nacho Cheese. Why? Because everything is better with Nacho Cheese. To prove that everything is better with Nacho Cheese, Taco Bell is launching […]

Yum! Brands Canada selects Wavemaker as its new PR agency

Press Release Yum! Brands Canada, comprising KFC, Pizza Hut and Taco Bell, has selected Wavemaker as its new company-wide media agency responsible for all planning and buying. The scope of Wavemaker’s work includes digital, programmatic, search, social, television, radio and out-of-home for all three brands. Yum! Brands Canada announced late in 2017 that it had […]