marketing campaign


Launching a successful collectable campaign

Collectables are coming back, and we’ve seen several restaurant campaigns recently, ranging from drinkware to clothing, and more. When polled, 76 per cent of consumers agree that collectable promotions get their attention, and 63 per cent feel that collectables would entice them to visit or purchase from the brand. By their very nature, collectables offer […]

Celebrities are helping restaurants get attention

Along with traditional and social media marketing, more restaurants and QSRs have begun to promote relationships with celebrities in recent years to try and tap into their fan bases and increase notoriety. This marketing trend takes sponsorship to the next level, capitalizing on as many mediums as possible to get people talking. From Justin Bieber’s […]