Most restaurants are building interesting menus and focusing on value for their guests, and these are likely the factors that likely matter most, but there are a few extra steps operators can take to stand out from the competition. Learning about what’s most important to your guests can help your restaurant build a strong connection […]
Between running a restaurant, handling staffing issues, and managing the day-to-day, is it feasible for operators to make time for social media? While it can seem labour intensive, when done correctly, social media can take some of the pressure off your marketing efforts, help create relationships with your guests, increase traffic, and grow your business. […]
As the hustle and bustle of the holiday season begins, how can your restaurant get extra attention, attract more traffic, and drive higher revenues? A social media campaign offers operators the opportunity to reach large groups of people and boost restaurant sales this holiday season. RELATED: Mastering social media: a 5-step guide for restaurant operators […]
By Mila Holosha Most restaurants only think about social media after the menu is finished. The food is ready, the photos are taken, and the goal is simple: post so people know it exists. But what if you used social media before the menu was complete? Few restaurants do this, and fewer still do it […]
As the leaves change and the temperatures cool, the Fall/Winter 2025 issue of the magazine reflects on the challenges and successes this year, examines the current state of the foodservice industry, and highlights tools and strategies to take restaurant operators into a healthy and prosperous new year. We also examine safety, from restaurant design to […]
Social media is a powerful tool for increasing restaurant revenue and driving menu innovation for operators who are paying attention to viral trends and consumer behaviour. Studies show that 50 per cent of people choose restaurants based on what they see on social media, so there is a real opportunity for operators to capitalize on […]
Broadening your customer base can increase traffic, raise revenues, and build a whole new brand for your business. However, attracting a younger demographic may mean stepping outside your marketing comfort zone to reach a new audience. Evaluate your current marketing initiatives and try to identify gaps in your strategy to get the attention of a […]
By Mila Holosha Social media management can seem like an overwhelming undertaking, but can operators manage their restaurant’s social media accounts themselves? Not only is it possible, but it can also be highly beneficial for business. No one understands the restaurant, feels its atmosphere, and knows its essence better than someone who works there, and […]
By David Hopkins In the current climate, it is incredibly difficult to be profitable and operate efficiently as a restaurant operator. Inflation is omnipresent, skilled labour is hard to come by, and consumer expectations are high. Fortunately, many technology platforms on the market can help restaurants thrive. Leveraging technology is critical, and here are some […]
As the cold weather arrives and the end of the year approaches, it’s time to take a look at the successes and challenges that today’s foodservice professionals are experiencing. Our fall/winter 2024 issue of CRFN Magazine features timely issues such as keeping restaurants clean and sanitized this season, mastering social media marketing, and more! What’s […]
