Sponsored by Entandem Imagine the customer experience in a restaurant without music. No ambiance to set the tone, no background music to fill the awkward silence on a first date, no live band at the bar. Music is an emotionally rooted medium that creates connections with customers. And when it’s not there, we notice. Matching […]
Imagine walking onto what you would expect to be an upbeat patio only to be welcomed by silence. Awkward, right? Music is an emotionally-rooted medium that draws on nostalgia and emotion to set a comfortable ambiance. And when it’s not there, customers notice. Whether looking to experience authentic Indian food, a rowdy Irish pub, or a […]
Live music can be an effective way to attract customers to your restaurant and encourage them to spend more money on food and drinks. Music and food share an intimate connection: they conjure emotional responses that give your restaurant more personality and create memories for your customers. Bringing these two elements together is also a […]
Canada’s restaurant industry generates $80 billion in annual sales, which means there are many restaurants competing for customers’ attention. In a crowded market of trendy menus and eye-pleasing decors, foodservice brands are looking to distinguish themselves and create a sense of place that goes beyond catchy slogans and a memorable name. Restaurants and bars that […]
From slow jazz to trendy pop, music plays a central role in creating a restaurant that customers want to return to and recommend to others. Just as the decor and level of service impact a customer’s decision to order dessert or ask for an early bill, sound has the power to evoke the right ambiance […]
