The ultimate guide to restaurant marketing

From “word-of-mouth” to “word-of-mouse,” here’s how to get people talking about your business By Toan Dinh Great food and great service are the most essential elements of any successful marketing campaign. Why? Because a great dining experience – with superb food, service, ambience and price – results in excellent word-of-mouth. And word-of-mouth continues to be […]

Six tips to protect your restaurant from CASL

By Diane Chiasson Some major changes are coming our way for email and text message marketing in Canada. On July 1st, 2014, the Canadian Anti-Spam Legislation (CASL) will come into effect, and it’s one of the most aggressive anti-spam laws in the world. In a nutshell, you can no longer email or text anyone in […]