By Diane Chiasson Is it time to expand your restaurant? You have a reliable customer base and a profitable ongoing restaurant operation. Instead of going through the hassles of looking for real estate, dealing with major construction and suffering the headaches of opening another branch, consider an expansion of your existing location. Try these eight […]
Tip of the Week Sponsored By: To get more customers into your restaurant, you need to advertise and promote it. There are many advertising solutions such as print, radio, TV and digital, but it all depends on your budget. You definitely should try to join your local chamber of commerce; it’s a great way to […]
By Diane Chiasson Hiring the best staff for your restaurant and foodservice operation is one of the most important keys to your success. As we all know, good customer service tops the list of every “Must Do” manual for running a restaurant. One bad employee could potentially drive away customers for good. However, finding the […]
By Diane Chiasson Spring is just around the corner, which means it is time for your operation’s annual spring clean campaign. This means cleaning your restaurant inside and out, top to bottom. Few people enjoy cleaning, but you can make it more palpable by getting your whole staff involved, and making it as fun as […]
By Diane Chiasson With the success of the Winter Olympic Games in Vancouver, Canada is becoming more of an international hotspot for travellers. Tourists are increasingly realizing the draw of this beautiful country, from the scenery and mountains of the West Coast to the European flair of Quebec, the multicultural diversity of Ontario and the […]
By Diane Chiasson Spring is just around the corner, which means it’s time to get started on plans for two of the restaurant industry’s busiest days – Mother’s Day and Father’s Day. Children celebrate their parents by taking them out for lavish meals, and with a little bit of planning, you can easily use this […]
By Diane Chiasson A brand makes a statement of what your business is all about. It conveys quality, consistency, familiarity and trust. Customers want to come into your restaurant knowing they will have a good experience because that’s what your brand tells them. Or does it? When did you last look at your branding and […]
By Diane Chiasson You never get a second chance to make a good first impression. Your outdoor signage is much more than the name of your restaurant, it’s your customer’s initial encounter with your restaurant. Your restaurant sign is your advertisement! Your signage does much more than just announcing the name of your restaurant; it […]
By Diane Chiasson Opening a new restaurant from scratch is a lot more complicated than you think. My parents had a restaurant together and later on, my mother opened a small bakery. From my years of helping hundreds of operators successfully start, different types of foodservice operations, and for those who are thinking of opening […]
By Diane Chiasson As a restaurateur and foodservice operator, you may never realize how visual food merchandising can substantially increase your sales until you fully understand the concept and you become willing to spend the time to make it work. Visual food merchandising brings the food and retail products you offer your customers to life […]
