Advertising, content and public relations work to drive awareness around specialty tea offering Press release Chatime, purveyors of the highly popular Taiwanese-style specialty teas, has named Toronto-based, full-service communications agency, CO-OP, as its Agency of Record. With work already in progress, CO-OP will provide strategic communications support including advertising, content production and public relations services for […]
By Jordan Knox Choosing the correct marketing vehicle for a restaurant can be a daunting task. With new social media platforms popping up regularly and conventional marketing becoming more specific, it is important to know how to effectively use both. Social media is most effective when the content is consistent, so focusing on one or […]
By Sean Beckingham When almost everything we do is shared online and more hours are spent in front of a tablet or computer screen than TV, there’s never been a better time to advertise on social media. However, with the rapidly changing nature of these platforms, it’s hard to know where to begin and where […]
