Some operators are focusing on quality to improve value

LTOs have been in the headlines often, and they are a popular way for operators to offer innovation and increase value, but for today’s customers, cheaper prices aren’t the only way to improve perceived value. Even as LTOs continue to grow in popularity, some QSRs have adopted a different  strategy to drive traffic with improved […]

Pita Pit Canada donates $20,000 to charitable organizations

Celebrating real life examples of “Refuse to Settle”, Pita Pit locations across Canada join together to support their local communities Press release Pita Pit, the fresh thinking, healthy eating brand founded in Ontario, continues to demonstrate its commitment to becoming a valued partner in communities across Canada. In its latest initiative, Pita Pit is excited to […]

Top tips for brewing up sales and driving customer interest in beer

By Roger Mittag Cold, refreshing, thirst-quenching and sociability have, for quite some time, been the catch phrases used in the marketing of beer. Throughout much of the 20th century, beer has been seen as the blue-collar drink of the masses but this antiquated image is quickly dissipating. Beer is now being given its rightful place […]