QSRs introduce innovative offers for fall

Often with the changing of the seasons, comes the introduction of new QSR LTOs, as restaurants continue to compete for diner attention and dollars. Chains are getting even more creative with their offerings, working hard to embrace value, innovation, and delivering a superior customer experience. Here are some of the fall QSR LTOs recently introduced: […]

Celebrating food holidays in September

Celebrating monthly food holidays allows guests to be treated to something unique, can attract a new group of visitors, can give staff something to look forward to, and can help you get attention from first-timers. Here are some of the September food holidays you could choose to celebrate: September 5: International Bacon Day Everybody loves […]

LTO Trend Watch: a look back at May

By Elizabeth Wessel RestoBiz and Technomic have partnered to present LTO trends that are on the rise, along with data to help operators meet diner demands, stay trendy and structure offers that will get guests excited. This edition of LTO Trend Watch looks back at May, highlighting trends including Thai-inspired dishes, fruity lemonades, and more. […]

Serving up school appreciation this season

While many restaurants have back-to-school on their radar, with specials, value meals, and targeted marketing, the end of the school year also offers an opportunity to draw families and groups in for a celebration. Even though many post-secondary programs have already ended, most elementary and high schools continue until mid-June. Fun for families In the […]

Summer sporting events can drive restaurant traffic

Spring and summer sporting events have begun, and they are a great way for restaurants to encourage group visits, promote themed LTOs, and drive regular, repeat traffic. Highlighting sporting events at your restaurant can help you connect with patrons, celebrate important sports moments, and foster a community for your guests – not to mention boosting […]

Fruity, indulgent beverages flavour spring and summer menus

Diner preferences continue to influence trends and restaurant menus, and as a result, beverages are getting glow-ups to reflect seasonal tastes. New QSR drinks are blooming this season, adding colour, flavour, and indulgence to the menu, from refreshers to dirty sodas and beyond. Second Cup recently introduced its spring and summer offerings, featuring fruity options […]