Boost Black Friday restaurant sales

While Black Friday may not typically be associated with restaurant visits, there is an opportunity for operators to attract attention and drive traffic for this holiday. Research shows that restaurant sales have grown 4.5 per cent on this day, as dining becomes part of the holiday shopping experience for many. However, as value has dominated […]

Halloween is brewing early on QSR menus

Even though Halloween is almost a full month away, some QRs are getting into the spooky spirit, offering early LTOs with themed menus, cool merchandise, and giveaways for a fa-boo-lous guest experience. Dave & Buster’s is launching a Halloween themed menu with themed items including Summon the Fire Wings, Summon the Fire Mozzarella Sticks, Funnel […]

QSRs introduce innovative offers for fall

Often with the changing of the seasons, comes the introduction of new QSR LTOs, as restaurants continue to compete for diner attention and dollars. Chains are getting even more creative with their offerings, working hard to embrace value, innovation, and delivering a superior customer experience. Here are some of the fall QSR LTOs recently introduced: […]

Celebrating food holidays in September

Celebrating monthly food holidays allows guests to be treated to something unique, can attract a new group of visitors, can give staff something to look forward to, and can help you get attention from first-timers. Here are some of the September food holidays you could choose to celebrate: September 5: International Bacon Day Everybody loves […]

LTO Trend Watch: a look back at May

By Elizabeth Wessel RestoBiz and Technomic have partnered to present LTO trends that are on the rise, along with data to help operators meet diner demands, stay trendy and structure offers that will get guests excited. This edition of LTO Trend Watch looks back at May, highlighting trends including Thai-inspired dishes, fruity lemonades, and more. […]

Serving up school appreciation this season

While many restaurants have back-to-school on their radar, with specials, value meals, and targeted marketing, the end of the school year also offers an opportunity to draw families and groups in for a celebration. Even though many post-secondary programs have already ended, most elementary and high schools continue until mid-June. Fun for families In the […]