St. Patrick’s Day menu ideas for your restaurant

By Mark Plumlee Everyone’s a little Irish on St. Patrick’s Day, which means that it’s the perfect time to create a specialty holiday menu inspired by the Emerald Isle! Irish beer and whiskey are a great start but don’t stop there. Be sure to add plenty of Irish and Irish-inspired dishes to round out your […]

Attract couples to your restaurant with date nights

By Mark Plumlee Now that Valentine’s Day has passed, it’s time to celebrate anniversaries and date nights for the rest of the year. Many couples struggle to find time to plan a special evening, but your restaurant can help with easy and romantic options, while also promoting and building your business. With tougher competition than […]

Five food holidays your restaurant can celebrate in March

March is full of fun holidays that will get your guests’ mouths watering and give you the chance to up your restaurant’s revenues. Celebrating food holidays at your restaurant is a great way to try out new promos, attract new customers, and offer your regulars an extra reason to return. Bringing people together to try […]

Valentine’s Day promos your guests will love

Valentine’s Day is right around the corner, and since it’s the second most popular day to dine out, offering promos your guests will love is a win-win. According to a recent study by OpenTable, 72 per cent of those celebrating want to splurge at local restaurants, and are planning to spend over $41 per person, […]

Fun promos to celebrate the New Year

By Mark Plumlee Ringing in the new year is the perfect occasion to treat your guests to a celebration, and as we welcome 2023, there are many different ways to make that happen. From events to deals, the new year presents a unique opportunities for restaurants to showcase their exciting offerings. Hosting New Year’s events […]

5 Christmas marketing ideas

By Megan Prevost Christmas is just around the corner, which means everyone is looking for that perfect present or special place to spend time with their loved ones. It also means it’s time to ramp up those holiday marketing campaigns! The happiest season is the busiest season, too, so you need to stand out from […]

‘Tis the season for selling gift cards

The season for gift-giving has arrived, and as the possibility of a recession looms, gift cards could be just what your restaurant needs to help your bottom line through the holidays. Gift cards encourage repeat visits from your customers and help you to acquire new customers. With 80 per cent of consumers planning to purchase […]

Sweet-talk your customers with delicious holiday drinks

‘Tis the season for holiday drinks and LTOs. If your restaurant is looking for a way to boost guest cheques and stand out from the crowd, you can hit that sweet spot with a new roster of hot and cold beverages. The specialty coffee industry alone brings in more than $12 billion in annual sales […]

5 food holidays to celebrate in December, from comfort food to champagne

By Megan Prevost This month is jam-packed full of holiday cheer already, but just in case you’re looking for a little bit more to celebrate before the end of the year, we’ve got five more food holidays in December for you! Featuring a food holiday at your bar or restaurant is a great way to […]

How helping your community this season can boost sales

As the holidays draw nearer and gatherings become more popular, a sense of community becomes even more important for your customers and for your business. While December is often a busy month with catering and parties, you can limit any lulls by hosting an event that helps your community. 77 per cent of consumers say […]