Summer heats up for QSRs with new celebrity collabs

In recent years we’ve really seen a rise in partnerships between businesses and celebrities in an attempt to raise awareness, reach a greater audience, and establish brand credibility. Many QSRs have gone this route, partnering with everyone from popular social media influencers to pop stars, in an effort to stand out and attract attention. This summer […]

Food holidays to celebrate in July

Summertime is the perfect time to add food holidays to your calendar and get guests talking about your restaurant. There’s so much to celebrate in July, from Canada to chicken, and beyond! Here’s a look at some of the food holidays to choose from in July: July 1: Canada Day While not strictly a food […]

Sweet summer flavours are already arriving on menus

Even though spring has just arrived, many restaurants are already looking ahead to summer with seasonal items and LTOs on the menu. From desserts to beverages, many QSRs are adding to their rosters to keep guests excited to try new items and keep cool as temperatures continue to heat up. McDonald’s is caffeinating customers more […]

Creating a sensational summer menu

If you’re looking for a way to excite returning guests, capture the attention of new visitors, and keep costs down, a seasonal menu might just do the trick. As we head into summer, and fresh flavours and ingredients become available, there’s an opportunity to brighten up your menu and tighten your margins. Treat your summer […]