Concepts to Watch: La Cubana, Goodfellas, Dineen Coffee

By Katie Belflower A bold and decisive restaurant branding and concept are important for success. Every month, with Technomic’s Concepts to Watch, we highlight three restaurants that demonstrate this across the country. This month, the focus is on Ontario, with Toronto Cuban restaurant La Cubana, southern Ontario pizzeria Goodfellas, and Toronto coffee company Dineen spotlighted. […]

Omni-channel marketing is a cornerstone of restaurants’ future

By Mark Plumlee Consumers are more fractured than ever before. People receive their information from different channels and different devices, and businesses and brands must compete with a thousand other distractions at any given moment. This makes the job of marketing a restaurant much harder, but it also provides interesting opportunities for omni-channel marketing. Advertising […]

5 food holidays to celebrate in June, from cheese to smoothies

By Megan Prevost June has arrived and with it alluring thoughts of summer, long nights, and more outdoor dining in the sun. With the summer territory (no matter where you’re located) comes an increased popularity of frozen treats and refreshing snacks. While there are over 30 national food holidays to choose from this month (and […]

Why creating a story with your menu makes a difference

By Ralph Zoontjens The term “food marketing” may conjure images of billboards or TV ads, but the restaurant menu is one of the most important touchpoints to engage your customers and keep them coming back. For the past two years, food marketing has been dominated by pandemic-related risk management, but now, restaurants have the freedom […]

Should menus display food’s carbon footprint information?

What should a good menu include? The names and prices of dishes are a given, and other menus often display other details such as a description, dietary information such as calories, and the source of local products. But what about food’s carbon footprint? A team of researchers at Julius Maximilian University of Würzburg in Germany […]

5 food holidays to celebrate in May, from Mexican cuisine to seafood

By Megan Prevost May brings welcome thoughts of summer menus and warmer patio dining. For restaurant operators, it’s time to start thinking about all the different ways you can market and advertise your restaurant for the month. May is a month packed full of food holidays, with Mother’s Day, Victoria Day, Cinco de Mayo, and […]

Concepts to Watch: Burgoo, Uniburger, Sidewalk Citizen

By Katie Belflower Technomic is constantly keeping abreast of the latest and greatest in Canadian restaurants, and its latest Concepts to Watch highlights three more standout restaurant concepts on show right now. This month, the focus is on Burgoo, Uniburger, and Sidewalk Citizen. Burgoo Facebook: 1,890 likes | Instagram: 6,748 followers | Twitter: 3,142 followers Locations: […]

5 food holidays to celebrate this April, from tea to eggs

By Megan Prevost The culinary calendar is never empty, that’s for sure. For pretty much every day of the year, there are corresponding food holidays that could be celebrated. Most of them are super niche, such as National Chocolate-Covered Cashews Day on April 21, but plenty of them celebrate larger categories. Food holidays are more […]

7 ways professional design can help your restaurant in 2022

By Mark Plumlee Over the past two years, thousands of restaurants have shut down across the country. Others have shut down their brick-and-mortar stores and moved to a permanent takeout model. In the place of restaurants that shut down, many new ones have sprung up to take their place. We’re left with an industry full […]

Perfecting your online menu experience

Never has nailing your customer experience been more important. That certainly applies to your online menu at a time when off-premises consumption has become such a staple of the foodservice industry. In a recent webinar titled “Ensuring Great Menu Experience”, Paytronix’s Chris Zeigler talked through how operators can perfect their online menu experience. At the […]