QSR combos are driving traffic with value

As more consumers make cuts to their discretionary spending, many operators are looking for ways to increase traffic and boost the bottom line. While more value doesn’t always mean cheaper pricing, some operators are creating combos and LTOs to stand out and offer more to their customers. Most recently, McDonald’s announced a new lineup of […]

Creating a menu to attract restaurant guests

As dining preferences continue to change and evolve, it’s important for restaurants to know what guests are looking for and what attracts guests to their restaurant. Having a standout menu can make or break higher traffic numbers and make the most of your margins. Datassential’s Menu Development Report, Menu Magic 2024 provides insight into what […]

How restaurant operators can keep up with changing dining habits

By Mo Chaar In today’s economy, Canadians are cutting back on extraneous spending wherever they can to cope with a higher cost of living, and less than 30% of Canadians are satisfied with their recent restaurant experiences. A new consumer survey of Canadians’ dining attitudes and motivations revealed that a whopping 82 per cent of […]

How does value influence restaurant guest satisfaction?

In today’s inflationary times, consumers are spending their dollars wisely, paying attention to pricing, and weighing where to invest. Restaurants are seeing a drop in visits as guests weigh their purchases, tightening their belts to decrease discretionary spending. However, there is good news for operators: Technomic’s recent webinar reveals some encouraging data to help restaurants […]

Snack sales are on the rise as consumer spending shifts

Consumer habits are shifting and while meals are still important, of course, many customers have prioritized snacking as part of their daily lives. 29 per cent of people say that the last snacks they consumed were a meal replacement, with 74 per cent of people replacing at least one meal with a snack on a […]

Are you giving your guests what they want?

From the menu to the experience, guests have an expectation when they visit your restaurant. Are you delivering on that expectation? Do you know what your guests want from your restaurant? Datassential’s mid-year trend report gives us a look at what diners value most when they go out to eat these days, as we proceed […]

Foodservice today and tomorrow: looking ahead to a bright future

We’ve spent a lot of time in recent months looking back at the last few years, analyzing the journey, but now it’s time to look at how far we’ve come and ahead to a bright future. With the continued challenges of persistent inflation and labour shortages, it’s important for restaurateurs to get to know their […]

Consumers still want to dine out, even amid recession concerns

As the holidays approach and so does the possibility of a recession, there are mixed reviews on predicted restaurant traffic.   Dining in restaurants is on the decline for people with lower incomes. In this year’s second quarter, one of four diners bringing in less than $45,000 per year didn’t eat out at all. That […]

How to incorporate the trendiest ingredients into your bowls

Food bowls have become popular in recent years, with 35 per cent of Canadian restaurants now featuring either a savoury or sweet bowl option for breakfast, lunch, or dinner. Many consumers are looking for healthy, value-conscious meals, and food bowls fit the bill. Beautifully simple, bowls typically include a base, a protein, complementary toppings, and […]