For the last few years, operators have been expanding their brands by partnering with media, celebs, influencers, and more. These pairings allow restaurants to create unique merchandise and menu items, reach a broader audience, and offer something unique to their guests. This season, some operators are getting even more creative, entering into partnerships with new […]
As restaurants continue to look for innovative ways to drive traffic and attract attention, is giving away freebies a viable strategy? Even though many restaurants are struggling to maintain a balance between rising costs and slim margins, some QSRs are choosing to increase visit value and boost loyalty by giving away free rewards to their […]
As consumers continue to be extra careful where they spend their money, demonstrating value can really differentiate a restaurant and drive traffic. How can operators offer more value while still maintaining their margins? “Canadians are expecting more value for their dollars as they grapple with affordability…” said Kelly Higginson, President and CEO of Restaurants Canada. […]
As competition remains fierce in foodservice and hospitality, eatertainment is ramping up the value to help drive traffic and raise revenues. Guest expectations continue to grow, and 76 per cent of consumers would rather spend their money on eatertainment than on material items, so companies are raising the bar on value this summer. Here’s a […]
As Canadians continue to face cost-of-living concerns this year, consumer dining trends are shifting, from menu preferences to generational dining to restaurant visits and beyond. Restaurants Canada and Circana recently released the 2025 Hot 10 Restaurant Trends report, highlighting top dining trends in today’s uncertain economy. “Canadians are expecting more value for their dollars as […]
Mother’s Day tends to get a lot of attention, but Father’s Day is a great opportunity for restaurants looking to host families celebrating their favourite father figures. Restaurants typically see a 22 per cent increase in sales on Father’s Day, 51 per cent of dads celebrate during the dinner hour, and 21 per cent of […]
As discretionary spending continues to be carefully watched by consumers, restaurateurs will need to offer a better guest experience to stand out and encourage regular visits. Research shows that nearly 75 per cent of all traffic happens off-premises, between drive-thrus, takeout, and delivery. As an impactful category for restaurants, what are guests expecting when they dine […]
This year, 68 percent of consumers have chosen to cook at home, rather than ordering from a restaurant, so the competition for diner dollars has become even fiercer. What are diners looking for from their favourite restaurants in 2025, and how can restaurants best deliver on those expectations? Value Given that 2024 featured a value-conscious […]
As the weather heats up, so are many restaurant deals! More and more operators are looking for ways to increase value for their customers through creative offers, updated menus, increased loyalty perks, and more. Here’s a look at some of the recent additions to value menus for the summer: Chuck E. Cheese recently announced a few […]
Many Canadian consumers are focused on value these days, as costs continue to rise almost across the board. For 71 per cent of consumers, cost is more of a factor this year than last year as they decide whether or not to dine out, according to a new survey released by Square and commissioned by […]
