As consumers continue to search for more value from their dining experiences, remaining price sensitive and selective about discretionary spending, many QSRs are creating value menus to try and attract the attention of value-seeing customers. While the guest perception of value certainly is not limited to lower prices, some operators are starting the year off […]
With Valentine’s Day almost here, many QSRs are choosing themed promos to celebrate love and maximize February margins. From off-premise dining to romantic date nights, Valentine’s Day offers operators the opportunity to stand out, offer something new for regular guests, and attract new visitors to the restaurant. Recent research from OpenTable highlights some trends that […]
As health-conscious consumers increasingly drive many of the menu trends, protein continues to dominate diner demand. Recent research shows that 69 per cent of Canadians say they plan to eat more protein in 2026, 81 per cent consider protein essential for their health, and 44 per cent list cost as a barrier to getting enough […]
As we embrace cold weather and comfort food, some QSRs have launched seasonal menus and LTOs to drive traffic and generate revenues for the New Year and through the winter. Beginning January 6, Krispy Kreme’s Winter Seasonal Collection offers four new flavours for its U.S. guests. The menu includes a new lineup of donuts, featuring […]
By Lizzy Freier As 2026 begins, looking back on popular LTOs from last year can help operators meet diner demands for this year, stay on trend, and explore new and interesting takes on menu favourites. In this edition of LTO Trend Watch, RestoBiz and Technomic have partnered to examine November’s top LTOs, focusing on specialty […]
Holiday menus are continuing to launch as fall progresses, and while traditional flavours like peppermint and gingerbread still reign supreme, some operators are embracing a new theme for their seasonal menus. From green-coloured food items to turkey alternatives, here are some of the restaurants adding fun and innovative LTOs to their holiday offering: McDonald’s is […]
As the hustle and bustle of the holiday season begins, how can your restaurant get extra attention, attract more traffic, and drive higher revenues? A social media campaign offers operators the opportunity to reach large groups of people and boost restaurant sales this holiday season. RELATED: Mastering social media: a 5-step guide for restaurant operators […]
As the holiday season ramps up and more consumers start their holiday shopping, some QSRs are broadening their revenue base with seasonal merchandise. The idea that fans of the business can enjoy something unique and keep the restaurant top of mind while marketing for the company with logo-ed merch can be a compelling reason for […]
By Jordan Hale Black Friday may not typically be a big foodie holiday, but if you act strategically, you can attract customers, drive traffic, and raise your revenues. Research shows that 79 per cent of shoppers visit a full-service or quick-service restaurant while shopping on the holiday, which offers the opportunity for restaurants to interest busy […]
By Katie Belflower RestoBiz and Technomic have once again partnered to present LTO trends that are on the rise, along with data that helps operators meet diner demands, stay trendy, and structure offers that will get guests excited and encourage return visits. September’s trends included Oktoberfest pretzels, mushroom and meatball dishes, and more. Pretzels, […]
