The FIFA World Cup tournament could be leaving a legacy of patios in British Columbia, at least until Labour Day 2026. Operators of pubs, restaurants and other hospitality venues now have flexibility to extend temporary licences initially issued to authorize outdoor alcohol service during the period from June 11 to July 19 in order to […]
By Evelyn Long Winter comes with shorter days, cold temperatures, and the urge to stay at home. Seasonal traffic might seem to slow for restaurants, but with strategic planning and creativity, you can give people a reason to brave the cold and come in to experience a warm atmosphere that will have diners coming back. […]
As consumers search the stores for the best Black Friday deals, operators can be thinking of ways to capitalize on the increased traffic and attract those customers. Studies show that 79 per cent of shoppers visit a full-service or quick-service restaurant while shopping, so there is an opportunity for restaurants to interest busy shoppers. While […]
Restaurants have typically relied on commuters for breakfast sales, however, with fewer people going into the office, this daypart has seen a significant drop in recent years. But with remote job listings down over 20 per cent over the last six months, will sales start to come back as more people head to the office? […]
Geofencing is a marketing tool using GPS tracking that’s designed to target specific geographic areas to deliver personalized, location-based content to the audience. This could include anything from announcements to special offers or incentives from restaurants to local customers. There are several ways that restaurants can use geofencing to analyze traffic data and patterns, increase […]
As we move through the first quarter of 2024, looking back to the final quarter of last year can give us some insight into restaurant success, consumer spending, and what’s trending this year. How did restaurants do towards the end of last year and what can we expect to see this year? While traffic dipped […]
By Vince Sgabellone Economists have projected a slowdown in the Canadian economy for several quarters now. Similarly, Canadian consumers have reported for over a year that they plan to cut back on their spending and studies show they have done just that. For the year ending June 2023, consumer spending across the 11 retail categories […]
