How to use SEO to drive restaurant traffic

For restaurant owners and operators, websites – or more specifically, SEO – can play an important role in attracting guests to your business by providing information, marketing events, and promoting your menu. The more traffic you see on your website, the more people you’ll see through your doors. The key is that you want to […]

Omni-channel marketing is a cornerstone of restaurants’ future

By Mark Plumlee Consumers are more fractured than ever before. People receive their information from different channels and different devices, and businesses and brands must compete with a thousand other distractions at any given moment. This makes the job of marketing a restaurant much harder, but it also provides interesting opportunities for omni-channel marketing. Advertising […]

Three easy marketing tactics to establish your restaurant online

By Mark Goren There’s no doubt that running a restaurant has its challenges. Whether you’re opening your doors soon or running an established business, you should seriously consider how a few simple online marketing tactics can help you drive traffic, phone calls and menu views. Follow these simple yet critical steps to build a solid […]

How does a business broker help in selling a restaurant?

By Greg Kells Most restaurant owners focus on a business broker’s ability to find buyers but spend minimal time discussing strategy, documentation, marketing, creative structuring, value enhancement, financing, diligence, confidentiality or executing a professional sale process — yet that’s where the real value of such services to restaurant owners is captured. So what value does […]

The dos and don’ts of online menu management

By Sean Beckingham For years, the relationships between restaurateurs, menu selections and hungry patrons remained mostly unchanged, various exceptions always included. Enter social media, an online voice of fandom, frustration and customer-on-keyboard justice; food photos, on-site selfies and reviews, both positive and scathing. Before the golden age of the Internet, consumers had to go in-house […]

Why the latest social media trends may not benefit your business

By Sean Beckingham Social media applications today have a very similar story to the smartphones they find themselves downloaded onto: You finally learn how use it, you get used to its features and then three months later, a shiny newer version comes out with features both new and old. Meanwhile, popular photo sharing application Instagram […]

A&W plans to open over 10 new urban franchises in Montreal by 2020

Press release An opportunity for Montrealers looking to be their own boss A&W Food Services of Canada, Inc. is pursuing its strategic expansion in Quebec through its Urban Franchise Program. This initiative, a proven success in major Canadian cities, enables Montrealers looking for a new career opportunity to be their own boss by becoming an A&W franchise owner. The Urban […]