In today’s economy, operators are striving to turn first-time visitors into repeat customers, as customer loyalty becomes crucial for increased revenue. 41 per cent of consumers say that loyalty programs encourage restaurant visits, so the right program can boost traffic and maximize your margins. Following the models made most popular by companies like Netflix and […]
As the summer continues, many operators are introducing new LTOs to keep guests interested until the new fall flavours come out. Studies show that the number of LTOs in the foodservice industry has increased by 53 per cent over the last four years, making it a very competitive space for operators. The growing popularity of […]
Breakfast is a daypart that has certainly seen its ups and downs in recent years, but demand is up these days, with 42 per cent of operators extending their breakfast hours to accommodate increased traffic. 84 per cent of operators believe customers want to be able to order breakfast items outside of normal breakfast hours, […]
As more consumers make cuts to their discretionary spending, many operators are looking for ways to increase traffic and boost the bottom line. While more value doesn’t always mean cheaper pricing, some operators are creating combos and LTOs to stand out and offer more to their customers. Most recently, McDonald’s announced a new lineup of […]
As dining preferences continue to change and evolve, it’s important for restaurants to know what guests are looking for and what attracts guests to their restaurant. Having a standout menu can make or break higher traffic numbers and make the most of your margins. Datassential’s Menu Development Report, Menu Magic 2024 provides insight into what […]
By Mo Chaar In today’s economy, Canadians are cutting back on extraneous spending wherever they can to cope with a higher cost of living, and less than 30% of Canadians are satisfied with their recent restaurant experiences. A new consumer survey of Canadians’ dining attitudes and motivations revealed that a whopping 82 per cent of […]
In today’s inflationary times, consumers are spending their dollars wisely, paying attention to pricing, and weighing where to invest. Restaurants are seeing a drop in visits as guests weigh their purchases, tightening their belts to decrease discretionary spending. However, there is good news for operators: Technomic’s recent webinar reveals some encouraging data to help restaurants […]
Consumer habits are shifting and while meals are still important, of course, many customers have prioritized snacking as part of their daily lives. 29 per cent of people say that the last snacks they consumed were a meal replacement, with 74 per cent of people replacing at least one meal with a snack on a […]
From the menu to the experience, guests have an expectation when they visit your restaurant. Are you delivering on that expectation? Do you know what your guests want from your restaurant? Datassential’s mid-year trend report gives us a look at what diners value most when they go out to eat these days, as we proceed […]
We’ve spent a lot of time in recent months looking back at the last few years, analyzing the journey, but now it’s time to look at how far we’ve come and ahead to a bright future. With the continued challenges of persistent inflation and labour shortages, it’s important for restaurateurs to get to know their […]
