As the cold weather arrives and the end of the year approaches, it’s time to take a look at the successes and challenges that today’s foodservice professionals are experiencing. Our fall/winter 2024 issue of CRFN Magazine features timely issues such as keeping restaurants clean and sanitized this season, mastering social media marketing, and more! What’s […]
Fall’s finest flavours go beyond pumpkin spice! If you are looking for a seasonal update, take top trends into consideration to attract new customers, re-interest your regulars, and offer exciting LTOs to drive traffic. Around the world Global inspiration continues to be trendy as the seasons change. Dumplings are gaining traction as a top fall […]
Restaurant operators are busy, and sometimes analyzing data can seem time-consuming and overwhelming. Along with the insights they look at for their operations, restaurateurs should keep an eye on what’s happening in the industry, as well as what guests are looking for, what attracts customers, top trends, and more. Here are some valuable stats and […]
Dining preferences are shifting, and many customers are looking for more than just food and drink from their favourite restaurants. With more competition and higher expectations, creating a unique, memorable experience is setting operators apart. While McDonald’s, Chuck E Cheese, and Dave & Buster’s offer perhaps the most memorable eatertainment experiences, restaurants of all sizes […]
By Nicholas Rubright In today’s digital age, the success of a restaurant goes beyond just serving delicious food; it’s also about creating an experience that diners want to share online. Social media platforms like Instagram and TikTok have transformed how people discover and engage with restaurants. Crafting aesthetic menus and spaces is a great way […]
By Dawn Castell In the competitive restaurant industry, standing out and attracting customers requires a well-executed marketing strategy to increase sales, enhance brand visibility, and foster customer loyalty. Create a strong, comprehensive marketing approach to promote your restaurant effectively and drive sales growth. Understanding your market and setting goals Before diving into specific marketing tactics, […]
While coffee may not be your top source of revenue, the growing popularity of coffee drinks can help build your restaurant’s bottom line. Studies show that nearly three-in-four Americans drink it every day and 36 per cent drink three to five cups daily, so an opportunity exists for restaurants to increase profits. How can operators […]
Restaurants have always created dishes to appeal to their guests, of course, but some QSRs have taken it to the next level, allowing Canadian customers to weigh in with hacks to influence their menus with custom creations. Last fall, Harvey’s launched its first customer-created menu item, adding the Pickle Pickle poutine to the roster, featuring […]
Along with traditional and social media marketing, more restaurants and QSRs have begun to promote relationships with celebrities in recent years to try and tap into their fan bases and increase notoriety. This marketing trend takes sponsorship to the next level, capitalizing on as many mediums as possible to get people talking. From Justin Bieber’s […]
Standing out from the crowd is vital for restaurants still on the road to recovery and while you might have some tried and true practices, this year offers some marketing trends that can help you get ahead in some new ways. Looking to switch up your marketing strategy and offer something new to your audiences? […]
