Planning your restaurant’s marketing playbook

By Doug Radkey Do you market your restaurant spontaneously, or do you have a true marketing playbook in place? If you said both, great answer! Marketing is not intended to be static. You simply cannot “plan it and forget about it.” It’s imperative that you consistently check in on your marketing playbook and the efforts […]

Food holidays to celebrate in August

Celebrate the last month of summer vacation with August’s best food holidays. Enjoy seasonal ingredients, fresh flavours, and fun festivities as we see summer start to wind down. Getting guests excited to try new LTOs in an immersive experience is a great way to attract new visitors and re-engage your regulars. RELATED: Limited-time offers can […]

Pizza chains are changing up their menus this season

As operators continue trying to stand out and broaden their customer base in the crowded market, some pizza chains are adding innovative items to the menu – even venturing outside their regular territory to incorporate new dishes and flavours to attract new guests and encourage repeat visits. RELATED: Creating a menu to attract restaurant guests […]

Put your restaurant on the podium during the Olympics

Olympic fever has begun and it’s a great time to get guests excited for fun festivities, themed menus, and original events. Here are just a few of the ways you can celebrate the Olympics with your restaurant community: Host Olympic viewing parties for like-minded fans to gather and cheer on their favourites. Offer a themed […]

Using restaurant aesthetics to boost your online brand

By Nicholas Rubright In today’s digital age, the success of a restaurant goes beyond just serving delicious food; it’s also about creating an experience that diners want to share online. Social media platforms like Instagram and TikTok have transformed how people discover and engage with restaurants. Crafting aesthetic menus and spaces is a great way […]

Level up your menu with innovative condiments

In order to offer bold flavours, many operators are giving classic condiments and sauces a makeover for a trendy take on menu additions. This approach allows restaurants to incorporate a broader range of ingredients, offer something fresh and new on the menu, and stand out from the competition. Mayonnaise-based condiments are having a moment on […]

The crucial role of loyalty in restaurant operations

By Jacob Mancini In the fast-paced world of restaurant ownership, success can often feel like navigating a maze. Between regulations, economic shifts, overhead management, food costs, labour and more, it’s a world filled with obstacles and uncertainties. And yet, it is still one of the most attractive industries for entrepreneurs. However, what is under-emphasized in […]

Elevating your restaurant business for success

By Dawn Castell Running a successful restaurant isn’t just about serving great food, it’s about creating memorable experiences, building a loyal customer base, and mastering the art of hospitality. Whether you’re a seasoned restaurateur or just starting out in the business, here are key strategies to elevate your restaurant and achieve lasting success. Craft a […]

The impact of food delivery on fast-food offerings

By Jose Chavez In the rapidly evolving culinary landscape, the rise of delivery food services has had a profound impact in reshaping the way we think about fast-food. Gone are the days when fast-food simply meant a quick bite at a local diner or drive-thru. Today, the convenience of ordering through an app and having […]

How employee uniforms can impact your restaurant brand

In the highly competitive restaurant industry, every element of your establishment plays a role in shaping your brand, image, and customer perception. From the moment that guests walk through your doors, they start forming opinions about your business. The clothes your staff wear can affect customer perception, establish a professional image, enhance brand recognition, and […]